Articles >> Good and Bad Publicity of Web Pages

Good and Bad Publicity of Web Pages by Ultimate Creators

Is no publicity bad publicity? When we are talking in relation to website, this largely depends. In most of the situations, the promotion or publicity of your website is well appreciated for the growth of your website. However, there are a few times when you should look to avoid this.

Good Publicity Options:

There are many methods to generate to generate publicity for your website. Sometimes these can be done without the involvement of any third party advertiser or optimizer. The results will vary accordingly and the choice is left to you.

  • Paid Advertising:This is the direct form of advertising for your website. You will have benefits that will include the knowledge of your customer base and also controlling where you site is being advertised.

  • Product Review: If you are offering a product, one of the best ways to advertise it is to have someone blog about it. This generates a buzz for your product and attracts some great publicity.

  • Giveaways: An age old tradition to generate publicity. Give away free copies of your products. This will create hype around your product and generate great reviews.

  • Link Requests: This is also known as link exchange. You can ask other websites to link to your website. However you should remember that most of the popular websites get over hundreds of link requests every day. Therefore don't be surprised if you get an immediate response.

  • Unsolicited Reviews: Product reviews from people who have actually bought or used your product along with a star rating are guaranteed to get you a good publicity.

  • Awards: There are awards that your website can win. Enter your website into such competitions. However, do not enter your website into competitions that are totally out of the blue.

Don't ignore positive publicity:

There are many that think any publicity that they have not ordered for is bad. These are the ones that spread through the world of mouth or perhaps by unsolicited reviews. However such publicity, if positive is always good for you. Think about it this way. You are spending time and effort in spreading a good name for your website. Here, people are doing it for you for free. This is because your product is speaking out for itself and you don't have to explicitly advertise for your product. Such explicit publicity is always good and welcome. To refuse a good publicity would only make you seem arrogant. This will attract bad publicity towards you and should be avoided.

Some ways to get bad publicity:

You can most defiantly generate bad publicity on the net. This should be avoided at all costs. To be associated with a link spammer is guaranteed to bring you bad publicity. If you rely on only search engines for your publicity and indulge in black hat techniques, you are guaranteed to attract a whole lot of bad publicity. This can be really harmful for your website and this is something that you should most defiantly try to avoid.


Ultimate Creators is an innovative Web Design Company Chennai that has been associated with Search Engine Genie,specializing in Web Designing, Logo Branding,Search Engine Marketing, Search Engine Promotion and Search Engine Ranking Services

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